Affiliate content guide

Pick a product. Copy a proven structure. Post.

Everything on one page — product facts, who to talk to, the pain points you're solving, and a library of videos that already went viral, each with a note on how to recreate it.

Commission40% per sale, every sale.
The product, fast
£15.99RRP £24.9960 gummies
30-day supply
Hero activesLion's Mane, Reishi, Cordyceps + 6 more
Dose2 gummies daily
FlavourBlackcurrant
UK deliveryFast, 2–3 days
VeganHalalNo caffeineFruiting bodiesPotent extract8000mg equivalent
Who to talk to
People who can't focus during tasks and get distracted easily
The coffee-crash crowd wanting to cut caffeine without losing energy
Perimenopause women
People who want to age healthy
People who want to focus more and have a better memory
The overstimulated and anxious-busy — they want calm focus, not more stimulation
Pain points you're solving
The 3pm brain fog.Reading the same line twice. Walking into a room and forgetting why. The exact slump moment.
The caffeine cycle.A 3rd or 4th coffee just to function — crash — need another. The loop itself is the problem.
Wired but drained.Busy, anxious, endlessly scrolling, can't lock onto one task. They want calm focus, not more stimulation.
Supplement fatigue.Five tubs on the counter — ashwagandha, mushroom coffee, magnesium. It's become its own chore.
Can't-get-going mornings.Slow starts, dragging through the first few hours. The human version of low energy, not the clinical one.
Video library — watch and replicate

Real videos that went viral for this niche. Copy the structure, film it yourself, keep it experiential.

StandardStory, POV and curiosity formats — great for cold reach.
The "viral video everyone's talking about"
Replicate: open referencing a video everyone's seen, then reveal it's the gummies. Talking-to-camera + gummy b-roll.
Watch
Result-first mystery
Replicate: genuine confusion at how good you feel — list the change (focus, calm) — reveal the product.
Watch
Third-person story
Replicate: tell it as someone else's story ("this woman…") — lowers the sales feel instantly.
Watch
Reverse psychology
Replicate: "Don't take this until you know…" — pattern interrupt, then educate on why yours is different.
Watch
Double-meaning caption
Replicate: bold shock caption on screen, calm casual delivery, reveal it's functional mushrooms.
Watch
Productivity POV
Replicate: film yourself powering through cleaning or tasks; the caption implies the gummies fuel the focus.
Watch
Cortisol symptom callout
Replicate: list high-cortisol signs (wired but tired, can't focus), position the gummies as the daily reset.
Watch
MOFMiddle of funnel — text-overlay "me openly" format for people already problem-aware.
"…when you decided to take control of your cortisol"
Replicate: MOF text overlay + a calm, aesthetic clip. Frame the gummies as the calm-focus decision.
Watch
Keep it compliant. Copy the format, not other creators' claims. Do show your real desk, routine, and 30-day results. Don't promise to cure, treat, or heal anything. Don't guarantee overnight results. Don't call it a stimulant or coffee replacement. Talk about the feeling — clear head, steady energy — over the ingredient list.
The product, fast
£14.99RRP £19.992 a day
easy daily ritual
Hero activesHydrolysed marine collagen, biotin, vitamin complex, hyaluronic acid
Dose2 gummies daily
FlavourStrawberry
UK deliveryFast, 2–3 days
Sugar-freeGluten-freeHalal3rd-party tested
Who to talk to
Women 30–45 noticing early signs of ageing or "off" skin days
The hair-shedding, brittle-nail crowd who've tried everything
Clean-beauty and wellness routine lovers (GRWM, "what I take daily")
Anyone who hates pills and powders — this is the easy, tasty version
On Mounjaro or a weight-loss jab — rapid loss can bring skin laxity and shedding; collagen supports elasticity, hair, and daily protein
Microneedling and facial fans — feed collagen remodelling between sessions
Pain points you're solving
"I look tired even when I'm not."A full night's sleep and still dull, hollow, drained in the mirror. The mismatch is the real itch.
The hairbrush moment.More hair than usual on the pillow, brush, or shower drain. It's a fear, not just a stat.
"Nothing's working."Serums, creams, SPF — religiously — and still no change, because topical alone can't fix it.
Post life-event shifts.Postpartum, off birth control, hitting perimenopause. "This is normal — here's what supports it."
Treat-guilt.A self-care moment that doesn't come with sugar or calorie guilt — the sugar-free strawberry angle.
Video library — watch and replicate

Real videos that went viral for this niche. Copy the structure, film it yourself, keep it experiential.

StandardTransformation, callout, and how-to formats — the biggest converters.
Direct "if you look like this" callout
Replicate: show the tired-skin or shedding "before" state, call out the exact viewer, offer the fix.
Watch
Callout — variation 2
Replicate: same callout structure, different visual opener. Test which "before" resonates.
Watch
Objection-as-hook ("is it too late for me?")
Replicate: open with the common doubt (age or stage), then answer it honestly to camera.
Watch
Before / after split
Replicate: real footage only, minimal editing. Split-screen or hard cut. Authenticity beats polish.
Watch
Before / after — variation
Replicate: same split format from a different creator angle. Note the pacing and captions.
Watch
Time-anchored "last year vs now"
Replicate: use a dated old clip vs today. The time stamp makes it believable.
Watch
Dated hair progress
Replicate: "this was my hair X months ago" — show the growth and thickness over time.
Watch
Age-defying angle
Replicate: perfect for 50+ creators — lead with age, let the skin and hair do the talking.
Watch
Simple "the glow is real"
Replicate: natural light, no filter, close-up on skin. Let the glow carry the whole video.
Watch
How-to framing
Replicate: frame as a tip ("how I supported my hair growth") with the gummies as the method.
Watch
MOFMiddle of funnel — text-overlay "me openly" format for people already problem-aware.
"…when people accuse you of wearing makeup"
Replicate: MOF overlay + bare-skin glow clip. The compliment does the selling.
Watch
"…signs you have seriously low collagen"
Replicate: MOF overlay + a quick listicle of relatable signs, then the gummy as the answer.
Watch
"…what taking 2 gummies a day did to my hair"
Replicate: MOF overlay leading with the result, then reveal footage of the change.
Watch
Keep it compliant. Copy the format, not other creators' claims. Do show your real before-and-after and routine — UGC outperforms polish, and results build with consistency. Don't promise to cure, treat, or heal any condition. Don't guarantee specific or overnight results. Don't invent stats. Talk about outcomes over ingredients.